Inclusive Communications
for a Changing World
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Culture Shapes Communication.
Communication Shapes Culture.
Breakfast Culture works
where the two meet.
We help organizations align their culture and their communications with the values of today’s global society.
When people feel included inside your organization, your brand resonates more powerfully outside of it.
At Breakfast Culture™, we work at the intersection of workplace culture and communications to help organizations build trust, belonging, and business growth.
Let’s break some eggs.™
The Problems We Solve
Many organizations say they value their people and want everyone to feel a sense of inclusion and belonging.
But their culture, leadership behaviours, and communications often tell a different story.
This gap creates real business consequences, including:
MISSED AUDIENCES & MARKETS
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85% of CEO’s found Diversity & Inclusion improved their
bottom line (PwC Global) -
More diverse management teams result in 19% higher revenue (Boston Consulting Group)
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Inclusive companies had 2.3x higher cash flow per employees over 3 years (Josh Bersin)
BRAnd REPUTATION
& RISK
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Inclusive companies 1.7x likely to be market innovator leaders (Josh Bersin)
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70% of diverse companies likely to report that a new market was captured (Harvard Business Review)
WORKPLACE CONFLICT & MISUNDERSTANDING
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70% of diverse companies likely to report that a new market was captured (Harvard Business Review)
EMPLOYEE DISENGAGEMENT & RETENTION
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83% of millennials more actively engaged when they believe they’re in an inclusive culture (Deloitte)
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Racial and ethnically-diverse companies are 35% more likely to have financial returns above their national industry medians (McKinsey)
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Gender-diverse companies are 15% more likely to outperform their national Industry median (McKinsey)
At the same time, organizations are operating in an era of declining trust, growing polarization, and increasing social division.
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According to the 2026 Edelman Trust Barometer, a global study of nearly 34,000 people across 28 countries, trust in institutions remains fragile and societies are becoming more insular. In fact, 7 in 10 people say they are hesitant or unwilling to trust someone who is different from them in terms of values, beliefs, or background.
This growing distrust has real consequences in the workplace. When employees distrust people who think differently than they do, collaboration declines, workplace conflict increases, and productivity suffers. More than 40% of employees say they would put less effort into helping a leader succeed if that leader had different political beliefs, and many would even switch departments rather than report to someone with different values.
In this environment, leaders must do more than state their values, they must actively build trust across difference and create cultures where people can work together despite their differences.
That’s where Breakfast Culture comes in.
Richard Edelman discusses the 2025 Edelman PR Trust Barometer
We help organizations close the gap between intention and reality — bridging divides, fostering belonging, and building workplace cultures where people can collaborate across differences, unlocking innovation, productivity, and growth.​
70%
People are hesitant to trust someone different from them.
42%
Employees would put less effort into helping a leader with different beliefs succeed.
32%
Only a third believe the next generation will be better off.
What We Do
We are an Inclusive Communications Consultancy.
Our work focuses on two areas where culture and communications intersect.
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Internal Communications:
Workplace Culture Change
Creating an inclusive workplace requires more than policies. It requires honest conversations, inclusive leadership, and cultural change.
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Breakfast Culture helps organizations build workplace cultures where everyone feels they belong.
Services Include:
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Workplace Culture Assessments
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Inclusive Leadership Counselling & Training
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Difficult Conversation Facilitation (#SafeSpace)
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Executive Coaching & Advisory
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Inspirational Keynotes & Thought Leadership
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Our work helps leaders move their organizations along the Inclusion Continuum toward cultures of trust, belonging, and high performance.
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​​External Communications:
Purpose-Driven Marketing
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Today’s audiences expect brands to stand for something.
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But purpose without authenticity can create backlash.
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Breakfast Culture helps organizations ensure their marketing and communications reflect inclusive values and resonate with diverse audiences.
Services include:
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Marketing & Communications Strategy
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Brand Messaging & Positioning
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Communications Assessments
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Campaign Strategy & Storytelling
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Stakeholder & Community Engagement
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Media Relations & Publicity
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Digital & Social Media Strategy
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Thought Leadership & Inspirational Keynotes
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When organizations align their values with their messaging, they build credibility, loyalty, and growth.
KIND WORDS FROM CLIENTS
Dave Lafond, CEO, No Fixed Address
“We chose Breakfast Culture and Jefferson Darrell’s team because they bring an inherent understanding of the marketing communications agency world, combined with both theoretical and practical diversity, equity and inclusion experience. As an award-winning marketing agency, we have built a strong foundation but have a continued commitment to developing an inclusive culture by learning about any potential ‘blind spots’ that may hinder our already positive corporate culture. After getting to know one another, it became clear Breakfast Culture was the right partner for us as we embark on this journey.”
What's the "Secret Sauce" for unlocking your team's full potential?
Where culture, communications, and leadership intersect.
Subscribe for insights, perspectives, and practical ideas on
building more inclusive organizations.
Visit our Secret Sauce Blog for past issues.
Let's break some eggs!™
Based in Toronto, Canada, Breakfast Culture can activate locally, regionally, nationally and globally. We have a network of global partners (especially in Canada, the U.S. and the U.K.) and associates with myriad identities (racial, trans, abilities, genders, languages, etc.) and intersections to augment client teams as required.